Hello everyone, let me take this opportunity to offer my warm greetings and very best wishes to everyone who visits us online. It is my pleasure to invite you to our official website to get to know who we are, what we are about and what we do to create value to our customers and our supplier partners. With our experience of over 3 decades in the Industry, we very well understand the objective of value creation through our products and services. We do a high level of due diligence to identify a product and forge partnership with our supplier partners to ensure value creation for all. With our application centre, our objective is to go that extra mile to first conducting in-house testing of the raw material before taking it to the customers. This arrangement is especially done for the surface coating industry.

With competition getting intense by the day, we strive to keep innovating and follow the best business practices like,

• Studying early advantages and identifying the low hanging fruits
• Having a realistic and consistent ambition
• Strengthening our business model with timely capability development
• Investing in quality manpower
• Constantly working on and evolving our strategy to meet our business goals

As we all know, the global focus is on India. The world wants India to gain in its manufacturing capabilities and by virtue of that, we see a strong pull for the manufacturing industry to grow. This will gives us impetus to invest with long term growth plans by adding to our resources at different locations across India and identifying supplier partners of key raw materials from across the globe with the objective of value creation to the industry we serve.

For all businesses, whether they are buying or selling, partnerships are the main driving factor to long term sustainable success. Through our industry specific sales team members, Pan-India warehousing and sales offices at 10 locations across India, we bring to the table a strong competence and ability to service customers and markets locally. Life is all about evolving and we as an organisation will continue to strive to improve ourselves and deliver better than before. We at HROC are now tougher and more focused, after having learnt a lot from the lockdown, on driving efficiencies in times of caution. We are ready to make a mark on the world canvas by expanding our operations in the near future to markets beyond India as specialty chemical solution providers for our customers and best business partners for our global principals. I take this opportunity, on behalf of the entire team, to thank you for your continued support and trust in our company. We look forward to strengthening our relationship and serving you better in the future, if not already. Please do not hesitate to contact us if you have any questions or feedback.

Jatin Parekh
Managing Director